Unfortunately I think this is not a case of KDKA ignoring the racing community but a case of who's putting money in who's pockets. I'm sure there's advertising packages that can be purchased from the local stations that would get them to mention the racing events during the weather reports... as well as bring the mobile weather unit to the track. Everything revolves around money and who's giving it to who to do what.
my $.02
It's a novel idea and as a race fan it would be nice to see more local exposure to local racing. Unfortunately I don't see it happening.